Privacy Policy

Last Updated: July 12, 2026

Welcome to Cusprint. Your privacy and the security of your personal data are of paramount importance to us.

This Privacy Policy ("Policy") explains how Hong Kong Primadawn Group Limited ("Company", "we", "us", or "our"), operating the brand Cusprint, collects, uses, discloses, processes, and protects your personal data when you visit our website, use our e-commerce printing services, or otherwise interact with us.

Our website and online store are hosted on Shopify Inc. Shopify provides us with the online e-commerce platform that allows us to sell our custom printing products and services to you worldwide.

1. Important Information & Who We Are

1.1 Data Controller and Processor Framework

  • Data Controller: Hong Kong Primadawn Group Limited is the data controller responsible for your personal data collected via the Cusprint storefront.

  • Data Processor: Shopify Inc. (and its affiliates) acts as a data processor on our behalf to facilitate hosting, payment processing, and order management.

1.2 Contact Details

If you have any questions about this Privacy Policy, your legal rights, or our privacy practices, please contact our Data Protection Team:

  • Company Name: Hong Kong Primadawn Group Limited (Brand: Cusprint)

  • Registered Address: RM 1002, 10/F Easey Commercial Building, 251 Hennessy Road, Wan Chai, Hong Kong Island, Hong Kong

  • Support Email: support@cusprint.com

2. The Data We Collect About You

We may collect, use, store, and transfer different kinds of personal data about you, categorized as follows:

  • Identity Data: First name, last name, username, title, and company name (if applicable).

  • Contact Data: Billing address, shipping/delivery address, email address, and telephone numbers.

  • Transaction Data: Details about payments to and from you, and other details of products, print orders, and services you have purchased from us.

  • User-Submitted Content (Print Files): Images, graphics, artwork, text, logos, or designs that you upload to our Shopify-hosted platform for custom printing.

  • Technical Data: Internet protocol (IP) address, login data, browser type and version, time zone setting, location data, browser plug-in types and versions, operating system, platform, and other technology on the devices you use to access this website.

  • Usage Data: Information about how you navigate our website, view products, add items to your cart, and interact with our services.

  • Marketing and Communications Data: Your preferences in receiving marketing from us, newsletters, and your communication preferences.

Note on Payment Data: While Shopify manages the checkout infrastructure, your financial data (credit card numbers, CVVs) is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). We do not store or see your raw credit card information on our servers.

3. How We Use Your Personal Data

We process your data strictly under valid lawful bases, aligned with Hong Kong's PDPO and global data regulations (such as GDPR Art. 6):

Purpose / Activity Type of Data Lawful Basis for Processing
Account Creation: To register you as a new customer on our Shopify store. Identity, Contact Performance of a contract with you
Order Fulfillment: To process, manufacture, and deliver your print orders, manage payments, and handle refunds. Identity, Contact, Transaction, User-Submitted Content Performance of a contract with you
Customer Support: To manage our relationship with you, answer inquiries, and notify you about changes to our terms or policy. Identity, Contact, Profile, Marketing Performance of a contract with you; Legal obligation
Site Optimization: To administer and protect our website, troubleshoot bugs, analyze trends, and secure our Shopify infrastructure. Identity, Technical Legitimate interests (running our business, system security, improving service)
Marketing & Retargeting: To deliver relevant website content, customized ads, and abandoned cart reminders. Identity, Contact, Technical, Usage Your explicit consent (where required); Legitimate interests (to grow our business)

4. How Shopify and Third Parties Share Your Data

Because we operate globally and utilize the Shopify platform, your data is shared with specific categories of third-party service providers:

4.1 Shopify as Our Platform Provider

Shopify processes your information to power our store. Shopify may also use your data in an anonymized, aggregated format to improve its own services. You can read more about how Shopify uses your Personal Information here: Shopify Privacy Policy.

4.2 Production and Logistics Partners

Because we specialize in custom printing, your Identity, Contact, and User-Submitted Content (Print Files) will be shared with our network of global printing facilities and international courier services (e.g., DHL, FedEx, UPS, SF Express) to manufacture and ship your physical products.

4.3 Third-Party Applications (Shopify Apps)

Our store utilizes various Shopify plugins/apps for functions like currency conversion, custom product builders, and email marketing. These apps access relevant portions of your data to perform their specific tasks.

4.4 Legal Compliance

We may disclose your personal data to government, regulatory, or law enforcement authorities if required by the laws of Hong Kong or any international jurisdiction applicable to our global operations.

5. Cookies, Pixels, and Tracking Technologies

Our website uses cookies and similar tracking technologies provided by Shopify and third parties (like Google and Meta) to ensure core store functionality, analyze performance, and deliver personalized ads.

  • Essential Cookies: Necessary for the operation of the website (e.g., keeping items in your shopping cart, secure checkout login).

  • Analytics & Performance Cookies: Used by Shopify Analytics and Google Analytics to understand how visitors interact with our storefront.

  • Marketing & Tracking Pixels: We utilize tracking pixels (e.g., Meta Pixel) to track conversions and run retargeting campaigns for our printing services.

Managing Cookies: You can control and manage cookies through your browser settings, or via our cookie consent banner. Please note that removing or blocking cookies can negatively impact your user experience and parts of our e-commerce platform may no longer be fully accessible.

6. International Data Transfers

Hong Kong Primadawn Group Limited operates globally. By using Cusprint, your data may be transferred outside of your home country to regions including Hong Kong, the United States, and Canada (where Shopify’s primary data centers are located).

To protect your data during international transfers:

  • We comply with Section 33 of the Hong Kong PDPO regarding cross-border data protection.

  • For users in the EU, EEA, and UK, Shopify utilizes standard contractual clauses (SCCs) approved by the European Commission to safeguard data transferred to third countries.

7. Data Security and Print File Integrity

We, along with Shopify, implement robust technical and organizational security measures to prevent your personal data from being altered, lost, or accessed without authorization.

  • Print File Security: Your uploaded custom designs and high-resolution artwork are processed through secure APIs. They are only accessed by production teams and automated systems for the explicit purpose of printing and quality assurance.

  • Encryption: All data transmitted through our website is encrypted using Secure Sockets Layer (SSL) technology.

8. Data Retention

We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including satisfying legal, accounting, or reporting requirements.

  • Order and Transaction History: Retained indefinitely or as required by Hong Kong tax regulations to fulfill our accounting obligations.

  • User-Submitted Content (Print Files): To facilitate easy re-ordering of your custom merchandise, we retain your uploaded print files for [e.g., 12 to 24] months from your last order, after which they are permanently purged from our storage systems, unless you request an earlier deletion.

9. Your Global Legal Rights

Depending on whether you are accessing our site from Hong Kong, the European Union, the United Kingdom, or certain states within the US, you possess distinct legal rights regarding your data:

  • Right to Access / Data Portability: Request a copy of the personal data we hold about you in a structured, machine-readable format.

  • Right to Rectification: Request corrections to inaccurate or incomplete personal data.

  • Right to Erasure ("Right to be Forgotten"): Request that we delete your personal data (and instruct Shopify and our print partners to do the same), subject to legal retention overrides.

  • Right to Opt-Out of Sale or Sharing: If you are a resident of a jurisdiction that regulates the "sale" or "sharing" of data for cross-contextual behavioral advertising (e.g., California), you have the right to opt-out. Cusprint does not sell your personal data for money.

To exercise any of these rights, please submit a request to support@cusprint.com. We will verify your identity before processing the request and respond within the statutory timeframes mandated by your jurisdiction (e.g., 40 days under Hong Kong PDPO; 30 days under GDPR).

10. Children’s Privacy

Our e-commerce printing services are intended for use by adults. We do not knowingly collect personal data from individuals under the age of 16. If we become aware that a child under 16 has provided us with personal data, we will take immediate steps to delete it.

11. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, Shopify updates, or shifts in international law. The "Last Updated" date at the top of this page will change accordingly. Continued use of our store after updates are published constitutes acceptance of the revised policy.

12. Contact Us

For legal inquiries, data access requests, or regulatory complaints, please communicate directly with our Privacy Compliance Officer:

HONG KONG PRIMADAWN GROUP LIMITED

Attn: Privacy Compliance Team

RM 1002, 10/F, Easey Commercial Building

253–261 Hennessy Road

Wan Chai, Hong Kong

Direct Support Inbound: support@cusprint.com